KRK Systems has announced that distribution of its products in the UK will now be handled exclusively by Focusrite Audio Engineering Ltd.
The distribution arrangement officially begins on March 1, 2006, at which point Focusrite will be responsible for distributing the full range of KRK’s product line.
“We are thrilled to be working with such a respected company as Focusrite for our UK distribution,” says Tim Dorwart, KRK VP of Sales & Marketing. “Throughout the world, KRK is recognized as a premier brand of monitors for recording studios, post production facilities, and broadcasters. Focusrite, another company whose attention to quality and detail is world-renowned, can now offer the KRK product line to the same professional customers who purchase Focusrite and Novation products in the UK.”
Phil Dudderidge, Focusrite chairman, concurs. “KRK speakers are used by the very same people who buy Focusrite and Novation, so they are a natural fit for our Focusrite and Novation UK sales and marketing team. KRK shares the same ethos as Focusrite and Novation, to deliver class-leading quality to their customers at attractive prices.”
Established in 1985, Focusrite’s founding principles were to develop products that sounded more musical, in addition to just measuring well. Over the years, their products have been the recipients of numerous awards and honors.