Red Rock Software announces iScratch for virtual digital scratching

Red Rock Software today announced the immediate availability of iScratch, an application that allows anyone to create virtual digital scratches on Apple’s Macintosh computers.

Scratching is the DJ, or turntablist, technique of creating a variety of sounds by moving a vinyl record back and forth under a turntable’s phonographic needle. The sound has become one of the most recognizable features of hip hop music.

Rather than having to create the scratches with turntables, audio mixer and vinyl records, the new iScratch software allows turntablists, both pro and amateur, to create their unique sounds digitally. “We’re very excited about iScratch,” said Craig Hopson, CEO of Red Rock Software. “iScratch replaces the complicated and expensive hardware of turntablism but retains its creativity by allowing anyone to produce a full range of fresh scratch compositions on their Mac.” iScratch provides tools to create all the basic scratches, including push, pull, baby, release, chirp, tear and hold. The new software also includes a click tool for simulating mixer control. Now professionals and amateurs alike can compose for this unique instrument, to create extraordinary professional-quality sound.

Because iScratch scratches are created digitally, DJs can use the application to save and share their work. iScratch compositions can be easily included in custom mixes, converted to MP3 and then moved to an iPod or CD. Turntablists can print sheet music for performance or in studios, saving time during expensive recording sessions. In addition, generating scratches on a computer with iScratch software allows professionals to create and remember new sounds even when their performance equipment is not readily available. iScratch also makes learning the technique of scratching more accessible to amateurs.

“iScratch is the first software application to allow a user to visualize and edit scratches in an easy and intuitive way,” said Jon Stovall, Turntablist, bTree Media, Inc. “Now everyone can compose for the turntable as a musical instrument.”

Price and Availability
iScratch is available exclusively as a downloadable version from www.iScratchWithoutRecords.com and costs $70 U.S. iScratch requires an Apple Macintosh computer running OS X Tiger (10.4) and is compatible with the latest Intel Core Duo Macs.

For more information, including a list of features, or to download the Trial version, visit www.iScratchWithoutRecords.com

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