Four years in and Focusrite’s Liquid Technology is still picking up the awards. Despite Focusrite’s Liquid range already racking up 18 awards, Focusrite’s 4PRE – the second Liquid product to provide Liquid pre-amplification – has just been nominated for yet another major industry award; the TEC Award in the mic pre category.
Focusrite’s Liquid Technology is already a ‘must-have’ for the studios of many of the world’s top producers and engineers who are getting stunning results with Liquid Technology – be that the Liquid Channel or Liquid Mix, Liquid Mix 16 or Liquid 4PRE. The reason Liquid Technology has become the weapon of choice for discerning producers everywhere? Simple. Inside these compact and ergonomically styled studio solutions are emulations of the most respected hardware in the history of music production, providing a variety and quality of sound that is quite simply unparalleled. Classic mic pres, vintage compression, sought-after EQs – they’re all in there!
Surely that’s why Liquid Technology has just been put in the frame for a 19th award in the four years since it revolutionised modern music production. Good reason for the Focusrite team to hope to pick up another prestigious TEC Award this October in San Francisco, as Giles Orford, Marketing Director for Focusrite, states:
“Technical Innovation is what the TEC Awards are all about, and in my mind the Liquid pre-amp has been the only real innovation in mic pres since they were first invented. In terms of sheer audio specifications it holds its own, but when it comes to variety of sound, well… it’s quite simply incomparable. With Liquid Technology, and in particular the Liquid 4PRE, Focusrite comfortably retains its title as the market leader for microphone pre-amplification”