Suckers they be saying they can take out Adam Horovitz!

The Beastie Boys could probably lay claim to a few very prestigious titles. They are one of the longest surviving acts in Hip Hop, one of the best selling, one of the most respected, and one of the most experimental. During the last 3 decades they have gone from Hardcore Punk to Rap and just about everywhere else in the genre catalog, spawning hit after hit in the process.

Since it was introduced, Reason has been at the heart of the Beastie Boys’ production workflow. We recently sat down the The King Adrock, Adam Horovitz, to take a look at how he approaches creating music and why Reason caused him to cast his SP1200 aside and “never look back.”


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